Dog Star Nutition is the parent brand of a new company that produces excellent sustainable treats for our pets and for the planet. We believe that our dogs are part of the family and we want to return all the unconditional love they give us by creating treats for them through sustainable and planet-friendly freeze-dried proteins.
Proteins can be obtained from bison, salmon, elk, crickets, and other sustainable wild proteins.
The target audience is the gourmet / boutique pet food consumer. Generation E web-based business, primarily with internet sales. Dog star is approachable rustic fun, simple, natural, holistic ingredients and full of love for our pets.


The Concept

Sirius or Alpha Canis Majoris, also known as the eye of the sky, is the most beautiful star in the universe, the brightest in the entire night sky and is located within the Canis Major constellation - also known as the "Great Dog" - and therefore named the "star of the dog" since it represents the dog that accompanies the giant hunter Orion. ... If the heat of our Sun keeps the physical world alive, Sirius is considered to keep the spiritual world alive. Appearing from the East, it coincides with the hottest months of the year, hence the popular phrase that identifies warm days as "dog days".